Mission and Vision, who needs it?
Some of the key elements that come into play when creating a company strategy, building assumptions, and the like are Mission and Vision. Although many people have encountered…
How to legally use someone else's work? Copyright on the Internet.
Browsing through countless files, texts, photos and graphics on the web, we may get the impression that the Internet does not belong to anyone, and that the content contained therein…
Marketing personas: why would you need them?
In recent blog posts, the concepts of persona and proto-persona have appeared. Today, we will tell you a little more about them, about why we even…
Why is it worth ensuring consistent brand communication?
What is brand communication? It consists of all the elements that our recipients encounter when they come into contact with our company.…
UX: The Most Common Mistakes and How to Avoid Them
Although the term User Experience (UX) itself was coined in the 1990s, thinking about user experience has become more popular in the last decade. Still,…
Are you losing customers due to slow response times?
There is no doubt that social media is a huge part of our lives these days. Although many people today can’t imagine life without…
What are marketing funnels and how can they help you get to the next level?
If you are involved in marketing or run your own business, you have probably come across the term Marketing/Sales Funnels. Today I will tell you a little more about it…
KomuKonceptowy Gift Guide – give books as gifts for Christmas!
The 2020 holidays will certainly be special. For completely different reasons than we could have imagined. However, in the reality we find ourselves in – all the tensions and pandemics…