What is consistent communication?
In the dynamic world of marketing, where every brand strives to capture the attention of its audience, one key element stands out as a pillar in achieving its goal –…
The design process, or a few words on how to create designs, part 2
The design process consists of several important stages. I discussed the first one in the previous article. If you haven't had a chance to read it, I encourage you to…
Mission and Vision, who needs it?
Some of the key elements that come into play when creating a company strategy, building assumptions, and the like are Mission and Vision. Although many people have encountered…
The design process, or a few words on how to create designs, part 2
Do you ever wonder where some people get so many great creative ideas? How do they create logos, visual identities, and other products? You sit down in front of a computer screen or a piece of paper and…
Why is it worth ensuring consistent brand communication?
What is brand communication? It consists of all the elements that our recipients encounter when they come into contact with our company.…