Why is it worth ensuring consistent brand communication?
What is brand communication? It consists of all the elements that our recipients encounter when they come into contact with our company. This occurs both…
What are marketing funnels and how can they help you get to the next level?
If you are involved in marketing or run your own business, you have probably come across the term Marketing/Sales Funnels. Today I will tell you a little more about what they are,…
Coronavirus and cultural institutions – design a new reality
When most people are staying at home, galleries, theatres and cultural centres are closed, we ask ourselves – what now?
What does Carl Gustav Jung have to do with your brand? Discover the power of archetypes.
The human world is filled with stories, based on which we recreate what we know and what inspires us. In these stories we create, we convey values: joy,
Design Thinking at the Beginning of the Road, or What is Design Thinking All About?
We hear more and more about Design Thinking, and interest in the subject is constantly growing. When you type “design thinking” into a search engine, you will find thousands of definitions of this methodology – on blogs,…