Internet Marketing for Construction Companies – A Practical Guide
The construction industry is a very broad concept, encompassing a wide range of services in both the B2C sector, aimed at individual customers, and the B2B sector, based on contacts…
A New Look at Marketing Funnels: Why the Classic Model No Longer Works
The marketing funnel is one of the foundations of sales strategy. For years, we have been based on the AIDA model (Attention, Interest, Desire, Action), which describes the customer journey from the moment of learning…
How can Employee Generated Content strengthen your brand?
The next era of authentic marketing is coming – Employee Generated Content (EGC). It is a strategy in which employees become content creators, building the company's image in a way
Social Media 2025 – New Features and Updates
The world of social media shows no signs of slowing down, and 2025 brings further changes that impact the way brands, creators, and users use platforms.
How to Run a Business Instagram in 2025 – Trends and News
2024 was a year of many changes and updates introduced by Instagram. In order to fully enjoy the benefits of this platform, it is worth updating your knowledge on…
SOCIAL MEDIA TRENDS 2025
As 2025 approaches, social media remains a key tool for both users and brands. What will be the main social media trends?
LinkedIn Ads – How to Effectively Use B2B Advertising?
LinkedIn has become one of the most effective advertising tools, especially for B2B companies. While Facebook and Instagram dominate the B2C sector, LinkedIn…
18 Character Traits and Skills That a Trusted Social Media Partner Should Have
It might seem that working as a social media manager is limited to creating and publishing posts and managing advertising campaigns. However, life shows that such…
A Guide to Effective Email Marketing
Email is one of the oldest, yet most effective communication channels in the digital world. Despite the growing popularity of social media and other forms of advertising, thanks to its flexibility,…
How to Take Better Social Media Photos with Your Phone? 9 TIPS!
In the age of social media, where visual aesthetics play an important role, the ability to take great photos with your phone has become very useful.
New Instagram Features: Post Notes, Multiple Audio Files in Reels, and AI Virtual Clone
Instagram is constantly evolving its capabilities to meet the needs of creators and users. The latest innovations on the platform are particularly exciting and have the potential to significantly enhance the way in which..
Digital Agency – What Can It Do for You?
I may disappoint you, but I think that working with an advertising agency is not for everyone. Today's post will answer the question: what companies can think about